My Journey


Helping those in need to access resources that help them thrive.

 
 

Overview & Impact

I led design at the company PAIRIN, where we were commissioned by Colorado and Virginia’s governments to create a platform to seamlessly provide state government human welfare resources to citizens.

Since being implemented as a free platform in Colorado and Virginia, thousands of people who are veterans, unemployed, underemployed, homeless, or hungry have seamlessly accessed previously hard-to-find resources that help them live.

 

Role

Design Lead
UI/UX Designer
UX Researcher
Brand & Graphic Designer

 
 

Process

  • 01

    We began by forming requirements, user goals, and personas based on conversations with government SMEs and feedback from potential users. We also gathered information on the resources we are offering citizens new paths to discover.

  • 02

    We hosted workshops and interviewed users and SMEs to flesh out user journeys and site maps that aim to accomplish user goals based on finding housing, employment, food, and other government-aid resources.

  • 03

    We created sitemaps and wireframes and gathered feedback about them from SMEs, users, and the team’s developers through goal-oriented and usability testing.

  • 04

    We then formalized branding decisions and created our initial prototypes and design system. Throughout the prototyping process, we worked with development to begin backend architecture and create the infrastructure for the front end.

 

 

Personas

personas lighter.png

User Journeys

journey.jpg
 

Information Architecture

COLORADO IA.jpg

Wireframes

wireframes.png
 

Branding

print .jpg

Design System

design system website mockup.jpg

Visual Design and Experience

Users create an account or sign in through the landing page. When the user creates an account, they answer a few onboarding questions that lead them into recommendations for goals and resources to pursue such as applying for food stamps, affordable housing, or disability benefits. When the user chooses a recommendation, they are offered easy steps on how to pursue this resource.

Landing Page

Homepage.jpg

Onboarding, Account Creation and User Profile Setup

Onboarding, Account Creation & Profile Setup.jpg
 

User Profile

profile desktop.jpg
 

Accessing resources through goals and steps

journey onboarding 1.jpg
journey onboarding 2.png
journey onboarding 3.png
 
Next
Next

REI's Cedar Onboarding - Design Systems, UX/UI Design, Branding, Mobile, Responsive Web